What are HEETS?

HEETS are specially designed tobacco sticks made to be used with IQOS devices. IQOS, an alternative to smoking traditional cigarettes, uses innovative heat-not-burn technology that heats tobacco up to 350°C to avoid burning it, compared to cigarettes which burn at temperatures upwards of 600°C. The real tobacco in HEETS enables adult smokers to experience the true taste of tobacco without the smoke, ash or cigarette smoke smell.

IQOS HEETS - Tobacco and Flavours

Specially designed, HEETS are made up of elements including a tobacco plus, hollow acetate tube, polymer-film filter, cellulose-acetate mouthpiece filter, and outer and mouth-end papers. Made by blending high-quality tobaccos from selected types and origins, HEETS achieve the ideal mixture, which is then used to manufacture tobacco sticks.

HEETS tobacco sticks are offered in a range of six distinctive tobacco blends: Sequoia, Teak, Elm, Oak, Cypress and Birch (please note: flavours vary by province). Our web shop makes it easy to buy HEETS online and have them shipped right to your door.

HEETS flavours: Find your perfect match

Each variety of HEETS is characterized by a unique tobacco flavour profile for you to enjoy. You can choose which HEETS are right for you by measuring their intensity, aroma, and body. Intensity refers to the strength in flavour profile, while aroma refers to the smell, and body refers to the taste. We offer a variety of flavour to cater to your ideal intensity, aroma, and body.

Sequoia is a full-bodied, toasted tobacco blend perfectly balanced with satisfying malty aroma notes.

Teak delivers a rich, warm tobacco taste with notes of cocoa and dry fruit. If you enjoy a full and satisfying tobacco experience with pronounced aromas, this is the one to try.

Elm (Red) offers a well-rounded tobacco flavour profile with light aromatic notes. Its balanced woody taste is a great choice for those looking for a smooth tobacco experience.

Oak is a well-balanced blend defined by woody and roasted tobacco notes. It’s perfect for those who enjoy tobacco with a light nutty aroma.

Cypress is smooth and refined, with a sophisticated tobacco taste and mild herbal notes. If you like delicate flavours and zesty citrus aromas, this is the blend for you.

Birch (Silver) provides a delicate tobacco taste with herbal aromatic notes. Light and refined, this blend provides a true tobacco experience you’ll want to savour again and again.

We invite you to visit our online store to learn more about our tobacco blends and discover HEETS flavours you’ll love.

Where can I buy HEETS in Canada?

You can buy HEETS online, at Q-LAB stores, and in most stores that you would buy traditional cigarettes – just ask!

Need further assistance?

Visit our FAQ page to find answers to HEETS questions and information on how to look after your device.